Report
Gambling participation in 2019: behaviour, awareness and attitudes
A report providing an overview of consumer gambling behaviour in Great Britain in 2019
Contents
- Executive summary
- Preface
- Gambling participation
- Problem and at-risk gambling
- Online gambling behaviour
- Consumer analysis
- - Self-exclusion and gambling management tools
- - Information to players
- - Terms and conditions
- - Complaints
- - Social media and advertising
- - Social gaming
- Perceptions and attitudes
- Appendix – methodology
How often people gamble
This section reports on gambling participation in the year to December 2019, using data collected via the Gambling Commission’s quarterly telephone survey, which is conducted with people in Great Britain aged 16+
These questions ask respondents about their gambling participation in the past four weeks.
For each activity undertaken in the past four weeks, respondents are asked how often they spend money on that activity. The data displayed below shows overall highest frequency of play when all activities have been taken into account.
Figure 8 shows the highest frequency of gambling on any individual activity (among those who have gambled on each activity in the past four weeks) was most commonly once a month, less than once a week (33%), followed by once a week (31%). Since 2015, there has been a steady decline in the number of respondents saying once a week and an increase in the number of people saying once a month but less than once a week. Meanwhile, 20% gamble on any individual activity two or more days a week, and 16% gamble less than once a month.
Figure 8: Most common frequency of gambling on any activity (Telephone Survey; n=1,860)
| Year to December 2015 | Year to December 2016 | Year to December 2017 | Year to December 2018 | Year to December 2019 | |
|---|---|---|---|---|---|
| 2+ days a week | 22% | 23% | 21% | 20% | 20% |
| Once a week | 39% | 35% | 33% | 32% | 31% |
| Once a month, less than once a week | 24% | 29% | 29% | 31% | 33% |
| Less than once a month | 15% | 13% | 17% | 16% | 16% |
How people gamble
Last updated: 22 February 2022
Show updates to this content
No changes to show.