Report
Initial findings from new data on consumer trust – GSGB
Initial findings from new data on consumer trust – GSGB
Drivers of trust
Contents
- Introduction to drivers of trust Introduction to drivers of trust
- Regulation and accountability Regulation and accountability
- Protection and safety Protection and safety
- Transparency and fairness Transparency and fairness
- Advertising and promotion Advertising and promotion
- Customer experience and support Customer experience and support
Overall agreement levels
Last updated: 23 July 2026
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