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Presentation and formatting

It is common practice to deploy those software components concerned with the presentation or formatting of content (e.g. web pages) and direct connection to end-user devices (e.g. interfaces) on separate dedicated servers. These servers communicate with the rest of the infrastructure over communications networks which may be local or remote.

Web pages (content)

Web pages present text or graphical information to customers. The web page allows the customer to interact with a gambling system and brings together various sources of information allowing them to view their account history, gambling history, movement of funds between systems (e.g. sportsbook to casino) and to amend (permissible) details. For a betting operator these pages would normally be referred to as their ‘sportsbook’. Web pages are also commonly used to display marketing, help or contact information. Web pages that contain animated or video content for virtual events are considered separately (see ‘virtual event web pages’).

Virtual event web pages

Virtual event web pages contain graphics, animation, text and sometimes sound that represents a game or other virtual event and displays results via the customer’s browser.Several technologies are used including flash, java, shockwave, and mpeg-4.

Exchange/casino/arcade/sportsbook/digital TV application interfaces

Application interfaces provide a way for remote client applications to interact with the core gambling system. The interface typically handles formatting and exchange of messages. Betting Exchanges typically use a dedicated client application in order to support the relatively rich content that the customer needs in order to be able to interact with the betting exchange. Similarly casino, arcades, sportsbook and digital TV interfaces are used to manage communication with specific client applications.

Download manager

Download managers store client applications and make them available for customers to download to their device (mobile phone, PC, etc). They may also keep track of versions and intelligently download newer versions or patches to existing client applications.

Telephonist user interface

The operator user interface provides a means for the telephonist to capture customer details, bets, financial transactions and queries.

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Last updated: 17 March 2021

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