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Report

Understanding the impact of increased cost of living on gambling behaviour - Final report

Gambling Commission's research report with Yonder into the behaviours and motivations of gamblers during the current period of high cost of living in Great Britain.

The amount of money spent on these gambling activities

Our analysis explored spending patterns on gambling activities among sub-groups with similar behaviour and demographics. Of those who reported an increase at least once, 1 in 10 (12 percent) gamblers reported to have increased the money spent on gambling, and 2 in 5 (41 percent) reported to have decreased the money spent on gambling at least once.

Sub-group analysis revealed several groups who were most likely to have increased the money spent on a gambling activity. Among those sub-groups were:

  • those with an annual income of £55,000 or more,
  • those with children under the age of 18 represented
  • non-white participants.

Individuals holding a university degree, and those with a mental health condition also stood out among those increasing their spend on gambling activities. There were no significant differences among those that gambled online or in-person.

Further sub-group analysis among those who were most likely to have decreased the money spent on a gambling activity highlighted the following groups:

  • those with a longstanding condition or disability, or a visible physical condition
  • those with children over the age of 18
  • non-white respondents
  • those with more than 5 people in their household.
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The number of occasions on which you have spent money on these gambling activities
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The amount of time spent gambling on these activities
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