Report

Understanding the impact of increased cost of living on gambling behaviour - Final report

Gambling Commission's research report with Yonder into the behaviours and motivations of gamblers during the current period of high cost of living in Great Britain.

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Published
27 February 2024

Last updated
30 September 2024 - Changes

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Contents

• Understanding the impact of increased cost of living on gambling behaviour - Final report

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• Introduction
• Methodology
• How to read this report
• Summary of findings
• Personal finances and cost of living
• Financial comfort and concerns around cost of living
• Relationship with gambling
• Impact of cost of living on gambling behaviours
• • Gambling has stayed the same
  • Gambling because it’s fun but will make cutbacks if needed
  • Gambling is an inherent part of life
• Change in gambling behaviour
• • The number of occasions on which you have spent money on these gambling activities
  • The amount of money spent on these gambling activities
  • The amount of time spent gambling on these activities
  • Typical stakes
• Motivations for gambling
• Conclusions
• Appendix A - Gambling activities
• Appendix B - Reading longitudinal tables
• Appendix C - Motivations for gambling – subgroup analysis by statement

Financial information - Total revenue

Group	Question	Guidance
Total Revenue	Gross Gambling Yield (GGY) – GB	Calculated field - no user entry required.
Total Revenue	GGY – Non-GB	Calculated field - no user entry required.
Total Revenue	GGY – Total	Calculated field - no user entry required.
Total Revenue	Is the calculated GGY previously stated correct?	Enter 'no' if the auto-calculated GGY is incorrect.
Total Revenue	User calculated GGY – GB	State the user-calculated GB only GGY for the period covered by this return.
Total Revenue	User calculated GGY – Non-GB	State the user-calculated non-GB only GGY for the period covered by this return.
Total Revenue	User calculated GGY – Total	Calculated field - no user entry required.
Total Revenue	Reason for the difference	Provide an explanation for the difference in auto- and user-calculated GGY.

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Last updated: 30 September 2024

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