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Report

Exploring consumer journeys using gambling promotional offers and incentives

The Gambling Commission’s report on consumer interactions with online promotional offers and incentives.

Published

24 November 2023

Last updated

24 November 2023 - Show updates to this content

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Contents

  1. 1 - Introduction
  2. 2 - Methodology
  3. 3 - Summary of findings
  4. 4 - Consumer exposure to promotional offers
  5. 5 - Consumer understanding and engagement with promotional offers
  6. 6 - Impact of promotional offers and potential for gambling related harm
  7. 7 - Conclusion
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