Report

Understanding the impact of increased cost of living on gambling behaviour

Gambling Commission report with Yonder to understand the behaviours and motivations of gamblers during the period of high cost of living in Great Britain.

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Published
10 October 2023

Last updated
16 March 2026 - Changes

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Contents

• Understanding the impact of increased cost of living on gambling behaviour

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• Introduction
• Methodology
• Summary of findings
• Financial comfort and concerns around cost of living
• Impact of increased cost of living on wellbeing
• Impact of cost of living on gambling behaviours
• Gambling motivations
• Conclusions
• Appendix

Accountability

Contents

1. Statement of accounting officer's responsibilities The Statement of accounting officer's responsibilities for The Gambling Commission's Trust statement 2024 to 2025.
2. Governance statement The Governance statement for The Gambling Commission's Trust statement 2024 to 2025.
3. Accounts direction The accounts direction for the Gambling Commission's Trust Statement 2024 to 2025.
4. Parliamentary accountability Parliamentary accountability reporting applicable to the Gambling Commission’s Trust Statement 2024 to 2025.
5. The certificate and report of the Comptroller and auditor general to the House of Commons The certificate and report of the Comptroller and Auditor General to the House of Commons for The Gambling Commission's Trust statement 2024 to 2025.

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Last updated: 16 March 2026

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