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October 2019: Industry Challenges

Phase one of the Gambling Commission’s Industry Challenge initiative, set at our industry briefing in October 2019.

  1. Contents
  2. Game design
  3. Expert Groups input to Commission thinking

Expert Groups input to Commission thinking

Expert input was sought from various groups, each with a particular focus for areas which would need to be included in a successful code. BSG analysed the available research in the area of game design and pointed to a number of specific areas, including jackpots and split screen-games, in addition to reverse withdrawals8.

The input from the Commissions’ Digital Advisory Panel focussed on the need to introduce points of friction to the app and website customer journey. Especially as channel-shift to online increases in all aspects of life, and at a time when the potential impacts are not well understood.

You can read the Digital Advisory Panel's advice on the impact of online platforms on gambling related harm.

The Expert by Experience event and subsequent reflections from the Experts by Experience Group shared the following conclusions.

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