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National Strategy to Reduce Gambling Harms

Women and gambling: developing a gendered approach to deliver a prevention campaign (GA)

Delivery
Year 3 (2021 to 2022) - Q4 (Jan to Mar)

Status
In progress

Enabler
Research to inform action

Updates

May 2022

Successfully launched the Women's Prevention Campaign in January 2022.

Evaluation is showing that the campaign performed effectively, with strong campaign awareness translating into reported behaviour change.

October 2021

The grant was awarded to IFF in August 2021 in a consortium with GamCare’s Women Programme and two senior academics at the University of Bristol, including Professor Maria Fannin, a human geographer specialising in gender studies.

Women's Prevention Campaign to be delivered January 2022. Creative development is currently in qualitative research stage.

November 2020

On track to deliver.

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