Cookies on the Gambling Commission website

The Gambling Commission website uses cookies to make the site work better for you. Some of these cookies are essential to how the site functions and others are optional. Optional cookies help us remember your settings, measure your use of the site and personalise how we communicate with you. Any data collected is anonymised and we do not set optional cookies unless you consent.

Set cookie preferences

You've accepted all cookies. You can change your cookie settings at any time.

Skip to main content
  1. Public register
  2. Regulatory action register
  3. Sanction for Betway Limited
Sanction

Betway Limited

Account number:
Decision date:
5 September 2022
Outcomes:
Financial penalty

Details

Following an investigation outside of a licence review, the Commission found that Betway Limited (“the Licensee”) failed to comply with paragraphs 1 and 2 of SRCP 5.1.6 – Compliance with advertising codes, which requires the following:

  1. All marketing of gambling products and services must be undertaken in a socially responsible manner.
  2. In particular, Licensees must comply with the advertising codes of practice issued by the Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) as applicable. For media not explicitly covered, licensees should have regard to the principles included in these codes of practice as if they were explicitly covered.

The failure to comply with a SRCP is a breach of a licence condition of by virtue of section 82(1) of the Act.

In line with the Commission’s Licensing, compliance and enforcement policy statement, the Indicative sanctions guidance and the Statement of principles for determining financial penalties, the Commission has decided to impose a financial penalty of £408,915 under section 121(1) of the Act.

Commission Officials note the remedial action that was taken by the Licensee and acknowledge that the Licensee has co-operated with the Commission throughout the investigation. 

Is this page useful?
Back to top