Gambling business data on gambling during Covid-19 [Updated February 2021]
As a result of tightening of lockdown restrictions and the furloughing of many staff we did not request data from land-based operators for December and will restart collecting this data when they reopen.
The data tables below cover online gambling activity. [1]
Table 1: Total number of active players per vertical
Data from the biggest operators, covering approximately 80% of the online gambling market showing the number of active players on each vertical.
Note: a player may be active in more than one product, so these columns must not be summarised to give an overall total number of players.
|
|
March 2019
|
March 2020
|
April 2020
|
May 2020
|
June 2020
|
July 2020
|
August 2020
|
September 2020
|
October 2020
|
November 2020
|
December 2020
|
% change from November 2020 to December 2020
|
|
Slots
|
2,095,824
|
2,618,165
|
2,559,242
|
2,443,130
|
2,458,305
|
2,473,813
|
2,421,090
|
2,574,716
|
2,777,448
|
2,810,429
|
2,975,936
|
6%
|
|
Other gaming (incl. casino)
|
1,712,986
|
1,930,885
|
2,032,685
|
1,946,024
|
1,807,668
|
1,790,054
|
1,708,111
|
1,647,659
|
1,789,997
|
1,869,531
|
2,122,875
|
14%
|
|
Betting (Real event)
|
5,200,165
|
4,635,552
|
2,073,998
|
2,237,619
|
4,041,427
|
4,193,052
|
3,788,158
|
4,315,018
|
4,616,976
|
4,804,643
|
4,955,310
|
3%
|
|
Betting (Virtual)
|
206,664
|
388,786
|
558,067
|
287,777
|
244,219
|
224,054
|
203,565
|
204,241
|
211,144
|
225,427
|
246,689
|
9%
|
|
Poker
|
266,294
|
408,316
|
626,304
|
557,317
|
418,260
|
350,541
|
314,315
|
295,048
|
307,644
|
342,070
|
338,669
|
-1%
|
Table 2: Total number of bets placed per vertical
Data from the biggest operators, covering approximately 80% of the online gambling market showing the number of bets placed on each vertical.
| |
March 2019
|
March 2020
|
April 2020
|
May 2020
|
June 2020
|
July 2020
|
August 2020
|
September 2020
|
October 2020
|
November 2020
|
December 2020
|
% change from November 2020 to December 2020
|
|
Slots
|
3,855,521,261
|
4,476,762,381
|
5,169,466,187
|
5,301,752,620
|
5,025,562,135
|
4,956,440,942
|
4,910,620,700
|
4,709,343,031
|
5,069,280,743
|
5,246,868,661
|
5,893,170,607
|
12%
|
|
Other gaming (incl. casino)
|
250,562,248
|
257,311,436
|
322,283,690
|
314,964,935
|
282,817,505
|
282,947,938
|
254,131,789
|
259,889,121
|
264,673,314
|
271,828,657
|
313,175,960
|
15%
|
|
Betting (Real event)
|
276,386,174
|
191,807,193
|
78,101,454
|
104,043,293
|
255,476,612
|
267,219,421
|
235,869,169
|
246,623,765
|
275,974,515
|
286,115,739
|
293,042,135
|
2%
|
|
Betting (Virtual)
|
14,813,552
|
20,758,180
|
28,493,528
|
24,397,134
|
19,383,209
|
16,784,887
|
14,851,336
|
13,656,558
|
14,835,492
|
16,519,741
|
17,444,643
|
6%
|
|
Poker
|
96,202,170
|
133,078,469
|
226,548,896
|
202,073,092
|
138,712,018
|
108,472,238
|
100,713,906
|
87,933,864
|
95,872,335
|
106,836,365
|
110,945,805
|
4%
|
Table 3: Slots session length
Data from the biggest operators, covering approximately 80% of the online gambling market showing average slots session length in minutes and the number of sessions that lasted an hour or longer.
| |
March 2019
|
March 2020
|
April 2020
|
May 2020
|
June 2020
|
July 2020
|
August 2020
|
September 2020
|
October 2020
|
November 2020
|
December 2020
|
Change from November 2020 to December 2020
|
|
Av. session length (minutes)
|
26
|
22
|
22
|
22
|
21
|
21
|
21
|
21
|
21
|
22
|
22
|
0
|
|
Sessions >1hr
|
1,573,926
|
1,923,646
|
2,274,521
|
2,327,818
|
2,215,931
|
2,181,919
|
2,030,110
|
1,969,995
|
2,208,520
|
2,274,666
|
2,535,564
|
11%
|
Table 4: Gross Gambling Yield[2]
Data from the biggest operators, covering approximately 80% of the online gambling market showing the GGY from each vertical.
Note: March data includes the Cheltenham Festival
| |
March 2019
|
March 2020
|
April 2020
|
May 2020
|
June 2020
|
July 2020
|
August 2020
|
September 2020
|
October 2020
|
November 2020
|
December 2020
|
% change from November 2020 to December 2020
|
|
Slots
|
£162,345,550
|
£186,659,624
|
£169,033,423
|
£184,276,776
|
£166,468,891
|
£162,877,179
|
£164,133,547
|
£157,426,320
|
£172,490,166
|
£176,809,692
|
£199,747,383
|
13%
|
|
Other gaming (incl. casino)
|
£60,749,253
|
£57,829,567
|
£76,952,429
|
£77,891,649
|
£68,527,685
|
£66,048,564
|
£59,502,319
|
£56,585,051
|
£62,683,656
|
£66,449,370
|
£73,945,196
|
11%
|
|
Betting (Real Event)
|
£85,516,233
|
£160,950,242
|
£61,938,466
|
£101,352,941
|
£217,468,648
|
£209,302,808
|
£164,416,560
|
£189,653,997
|
£290,025,058
|
£209,232,147
|
£319,600,149
|
53%
|
|
Betting (Virtual)
|
£6,618,687
|
£9,063,796
|
£12,818,108
|
£11,276,994
|
£9,560,200
|
£7,963,419
|
£6,682,074
|
£6,088,550
|
£6,621,075
|
£7,173,437
|
£7,946,792
|
11%
|
|
Betting (eSports)
|
£50,223
|
£1,517,548
|
£3,393,637
|
£4,616,610
|
£3,472,951
|
£2,591,106
|
£1,826,930
|
£1,310,019
|
£795,705
|
£1,414,539
|
£1,326,568
|
-6%
|
|
Poker
|
£8,070,102
|
£12,069,504
|
£20,068,939
|
£18,335,269
|
£11,675,197
|
£9,023,180
|
£8,345,509
|
£7,898,358
|
£8,328,587
|
£9,109,098
|
£9,371,478
|
3%
|
|
Other
|
£4,965,236
|
£4,684,760
|
£1,783,987
|
£1,815,272
|
£1,760,994
|
£1,351,716
|
£1,232,589
|
£1,366,204
|
£1,425,285
|
£1,315,936
|
£1,706,035
|
30%
|
[1] Changes in data could be due to a variety of factors impacting the market since Mar 2019.
[2] This should not be directly compared to GGY published in our Industry Statistics because this data is taken from a sample of approximately 80% of the online market.