Omnibus surveys
| |
|
Following our consultation on collecting adult gambling prevalence data, we
now use questions in telephone omnibus surveys (conducted by
ICM Research) as our main
measure of gambling participation. You can read more about our
approach to collecting adult gambling prevalence data here.
We also use questions in omnibus surveys to measure public
perceptions of gambling.
Gambling participation: activities and mode of access
(introduced March 2012)
This survey replaces the remote and all gambling survey
questions that we previously reported on (Survey
data on gambling participation). These changes are designed to
align the questions better with the British Gambling Prevalence Survey 2010, and to
better distinguish between gambling activities and mode of access.
Respondents are now also asked about the frequency of their
gambling participation.
This data is published quarterly, based on an updated sample of
4,000 interviews.
Access the survey
data.
Survey data on public perceptions of gambling
Survey data on public perceptions of gambling provides
information on how far people think, firstly gambling is fair and
can be trusted, and secondly whether gambling is associated with
criminal activity.
The data is published annually, based on an updated sample of
4,000 interviews.
Access the survey
data.
Page last reviewed: January 2013