Genuine free draws are not gambling under the Gambling Act 2005 and therefore we have no regulatory responsibilities for them.
We cannot give advice about how they should be structured except to say that you should make sure that participants can enter without making a payment.
Free draws can be organised commercially for private benefit and profit and many are offered as product promotions. This contrasts with lotteries, which can only be run for good causes.
Sometimes what might seem like a free draw could be classed as a lottery, and that may mean you are operating an illegal lottery. We have therefore published advice to help explain the difference.
We monitor the boundary between lotteries, prize competitions and free draws to make sure that people who organise lotteries are properly licensed.
We do not approve or provide advice on how to run your free draw.
If you are organising a free draw it is your responsibility to ensure you are compliant with the law. If in doubt, you should seek legal advice.